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商品編號: HKU323 出版日期: 2004/04/07 作者姓名: Wong, Gilbert;Lee, Freddie Lee Pui;Ho, Mary 商品類別: Other 商品規格: 15p 再版日期: 地域: China;Hong Kong;Japan 產業: 個案年度: 2003 - 2003
商品敘述:
Most organizations recognize the possibility of a crisis happening, but they differ in terms of how prepared they are when a crisis does occur. One reason so many organizations are hard hit by unexpected crises is that they fail to notice the symptoms or signals in a timely manner before onset. Some organizations go to great lengths to devise strategic plans for financial growth and success, but they fail to recognize that strategic planning without including crisis management strategies is like sustaining life without guaranteeing life. Examines how to identify, study, and forecast crisis issues. Offers specific ways for an organization to plan proactively to control and resolve crisis events. Draws on the experience of Sanyo Industry Co. Ltd.
涵蓋領域:
Organizational behavior;Crisis management;Risk management;Corporate strategy
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